POPS WORLDWIDE - LEADING DIGITAL ENTERTAINMENT IN SOUTHEAST ASIA

Ms Sally Truong is a senior communications, public relation, and marketing leader with more than 10 years’ experience in large complex organisations in multiple sectors and industries across entertainment, digital entertainment and technology. 

Before joining POPS Worldwide, she has over 5 years working for successful communications plans of hundreds of movies from top global studios such as Fox, Disney, Universal, Paramount, and Summit which marked significant growth for Vietnam cinema. Besides, she was in charge of the corporate communication for one of the largest multiplex cinema chain from South Korea with effective campaigns to develop cinema market, customer insights in align with brands.

Prior to being promoted to Director of POPS Studios and to lead Creative Studios, POPS Comic, Corporate Communication, and Asset Production, Ms Sally Truong had been remarkable contribution in her various assignment over 6 years at POPS. 

She was build up the first PR & Social teams and then Corporate Communication team that led successful campaigns for setting up POPS brands in market (including POPS Awards series, Annual Childrens Days Event, etc) and planned communication strategies for POPS & list of sub-brands, projects. 

She also joined Content & Partnership department as Head of Operations.