BlogsBusiness & Partnerships

“Mầm Chồi Lá” Launches On Netflix


Mầm Chồi Lá, a leading Vietnamese music series with kids’ songs and nursery rhymes from POPS Worldwide, will be released on Netflix Vietnam on 1 December.

Since its launch in late 2015, the music series has gained 1.9 billion views, over 154 million hours of watch time, more than 300 different content and lessons for kids and assisted a generation of parents in finding an enjoyable music educational program for their children.

With cheerful melodies, eye-catching characters, and great storytelling, Mầm Chồi Lá features songs with meaningful lessons about love, family, friendship and life. Some of the videos that gained millions of views on YouTube include Cái Bống (107 million views), Đội Kèn Tí Hon (106 million views), and Chi Chi Chành Chành (95 million views).

Mầm Chồi Lá will be released on Netflix Vietnam on 1 December 2022

Mầm Chồi Lá will be released on Netflix Vietnam on 1 December 2022.

In addition to popular children’s songs such as Trống Cơm, Chị Ong Nâu và Em Bé, Ba Ngọn Nến Lung Linh, kids can enjoy a festive holiday playlist including Ông Già Noel Ơi, Sắp Đến Tết Rồi, and Bánh Chưng Xanh

POPS Worldwide Founder and CEO Esther Nguyen is excited for the release of Mầm Chồi Lá on Netflix Vietnam, which will continue to empower more Vietnamese families with young children to develop important life skills through music.

“We are proud to be Asia’s leading edutainment brand for millions of Vietnamese children, offering a wide range of engaging local and international edutainment and entertainment content.”

“We always do our best to bring high-quality music education content to children that help them develop important skills including intellectual, social-emotional, motor, language, and overall literacy.”  

Mầm Chồi Lá targets the preschool age group with the aim of providing safe content and nurturing Vietnamese young talents and is part of POPS Kids, the leading edutainment channel for Vietnamese kids on YouTube with more than 20 billion cumulated views and a channel that touches every child in Vietnam.