POPS Thailand Smashes Records with 1.5 Million Monthly Active Users and Over 60 Million Minutes of Total Watch Time in 8 Months

POPS Thailand Smashes Records with 1.5 Million Monthly Active Users and Over 60 Million Minutes of Total Watch Time in 8 Months

POPS 12/31/2020

Bangkok, Thailand – POPS Thailand continues to grow each month, achieving over 1 Million Monthly Active Users (MAU) in October 2020, and upwards to 1.5 Million MAU in November. The POPS Thailand Mobile App is also showing quarterly record growth with an increase of 75% in downloads as of year-to-date December 2020.

POPS Thailand is smashing records in watch time with its average quarterly increase exceeding 215%. The platform has now surpassed over 60 million minutes of total watch time as of year-to-date December 2020.

Head of OTT and Content at POPS Thailand, Ms. Marissa Hanafi says, “Our growth trajectory has pleasantly exceeded our expectations since our launch in May and is testament to the rise of AVOD in Southeast Asia. Our unique value proposition of a cost-free and premium multimedia entertainment service continuously serves the needs of our growing Gen Z audience.”

POPS Thailand’s library currently includes over 1000 hours of premium video and comics content with over 5000 episodes of Thai, Korean, Japanese, E-sports and other international titles. More top-tier content partnerships and POPS Original productions are scheduled to be announced and released throughout 2021.

POPS is available on Android and iOS mobile devices. POPS Thailand users can also watch POPS content on the web at http://www.pops.tv/

About POPS Worldwide

POPS is an entertainment brand creating new experiences every day to drive culture. POPS offers the largest library of POPS originals, local and international content for our fans and this allows us to create an entertainment platform for a personalized experience. With over 12 years in entertainment, POPS platform is fully positioned to capture the attention of today and tomorrow’s fans in SEA. With strong relationships with top artists, creators and the biggest storytellers from all over the world, POPS brings a unique entertainment experience through POPS Original series, long and mid form content, concerts, events, shows, festivals, movies and more.

For more information, please visit www.popsww.com