Menu
Revenue
6 positions
MAJOR FUNCTION
The Senior Strategy Executive plays a pivotal role in developing strategic brand proposals and campaign direction to drive business growth and win new opportunities. This position requires strong cross-functional collaboration, deep market understanding, and the ability to transform insights into compelling proposals that align with POPS' content and digital platforms.
KEY RESPONSIBILITIES
1. Strategy & Proposal Development
- Take ownership of proposal creation and strategic direction for brand campaigns in close collaboration with the BAAS Sales team.
- Analyze client briefs to deliver strategic, insight-driven brand proposals that reflect POPS’ capabilities across content, platforms, and talent.
- Create compelling presentations using storytelling techniques and ensure alignment with client objectives and POPS’ business vision.
- Collaborate with internal teams (content, artist, marketing, creative, and commercial) to gather inputs and build integrated proposals.
- Monitor proposal performance and ROI, adjusting recommendations based on outcome tracking and learnings.
- Ensure all proposals meet financial viability and profitability standards.
- Stay updated on media, content, digital, and branded entertainment trends to inform strategy development.
- Share market insights and competitive intelligence with internal teams to elevate the quality of proposals.
- Participate in knowledge-sharing sessions and continuously improve best practices within the strategy team.
- Align with BAAS VP and key stakeholders to ensure proposals support POPS’ revenue and positioning objectives.
- Support campaign execution where necessary to ensure strategy is effectively implemented.
- Communicate clearly with project management and execution teams to maintain alignment from pitch to delivery.
- Take part in internal strategic planning or departmental development initiatives as assigned by leadership.
Other Jobs
Job Title
Job Info
Location
Watching cartoons on the POPS app is the best way to relax, there’s a lot of series cartoon movies, so cool!
Bùi Kim Ngân
Google Play
I could watch a lot of movies on POPS, all exclusive and quality movies only.
Vũ Văn Vũ
Google Play
This app does not take too much capacity, a lot of good video, sharp image, running smoothly. Just having POPS my free time is not boring anymore.
Thùy Trang
Google Play
Nice interface app, icon was arranged neatly and reasonably so it’s very easy to use. I could choose my favourite contents quickly.
Văn Kiệt
Google Play
POPS has a lot of great and exclusive contents that I can not find on the others.
Trần Ngọc
Google Play
This app does not take too much capacity, easy to use and a lot of good movies. I could use this app for mobile and television versions. It’s so comfortable and suitable for my parents.
Mai Thanh Tâm
iOS
This app plays video smoothly, i could forward many times but video still runs easily. Whenever the network is weak, I often use POPS to watch videos, I don’t have to worry about the movie download speed anymore.
Lâm Thiên Ân
iOS
POPS is one of useful app to relax, suitable for all ages. I feel excited with the fascinating comics, extreme diverse contents and the best of Anime series. I really love One Piece.
Tú Tú
iOS
Going to POPS to watch movies is to ensure standard quality, always HD ratio in playing video, clear and fast loading, love it!
Dương Linh
iOS
Using POPS to watch comedy shows and listen to music is the best way to enjoy your spare time. I vote 10/10 for this app.
Minh Châu
iOS
Thanks POPS Kids! Now I could let my child watch the Mầm Chồi Lá show on TV.
Huyền Hoàng Thị
POPS Kids
Great! My child really loves this app and beside that he could learn a lot of new lessons. My family have time to enjoy TV shows together on POPS Kids.
Quang Hồ
POPS Kids
I really love this app, because there are a lot of interesting and exclusive cartoon movies.
Phạm Trung
POPS Kids
This app is suitable for kids. They could both play and learn. Parents absolutely rest assured for their children to use.
Đông Lương
POPS Kids
This app is so great and useful for children. I recommend you guys should download cause it’s very good for your child.
Huỳnh Mai
POPS Kids
This app is good and free downloading. It’s very helpful for your child.Thanks POPS Kids!
DorisWClark
POPS Kids
The best managed way for your child. I was delighted when I gave this app to my child.
1997Parsten
POPS Kids
Help parents feel secure about their children’s internet activities.
Banhtho_hp
POPS Kids