Business & Partnerships
POPS Worldwide, Southeast Asia’s leading digital entertainment company announces today the launch of its free ad-supported video-on-demand (AVOD) service in Thailand today, “POPS App”, powered with over 2,000 age-appropriate and brand-safe episodes from shows specifically curated for kids and families.
The application boasts a wide selection of well-loved international titles like Marvel Anime series with Iron Man, Wolverine, X-Men, Blade and Alien Ninano from SONY, JoJo’s Bizarre Adventure from Animax, edutainment programs from ZooMoo, as well as Thai originals from POPS’ production arm and its popular creator network. Viewers can expect to see content from their favorite digital influencers like Bie the Ska, Tor Torpedo and Thailand’s e-sports phenomenon, Bacon Time.
The launch of POPS App in Thailand as a safe platform specifically addressing age-appropriate content will alleviate growing fears among Southeast Asian parents over the content their children are consuming online. Built-in safety features including password-protection and time-controlled viewing allows the flexibility for parents to design the ideal content viewing schedules up to four individual user profiles per account. An abundance of content is set to be refreshed on the application throughout the year, including fresh Thai originals, animation, and anime content, promising non-stop entertainment for all families – completely for free.
Ms. Marissa Hanafi, Head of OTT & Content of POPS Worldwide said, “We believe that quality entertainment should be readily accessible for all. Expanding POPS App in Thailand especially during this unprecedented time cements our dedication towards providing our kids, teen, and millennial viewers a truly safe haven of free, top-tier entertainment and edutainment programs.”
Ms. Marissa Hanafi – Head of OTT & Content of POPS Worldwide
The company has enjoyed rapid growth after first launching its AVOD application in Vietnam last October. “We are proud to expand our footprint in Thailand as we continue to redefine digital entertainment experiences across Southeast Asia by first offering families in Thailand our robust content lineup of thousands of episodes worth of shows within a brand-safe environment.” added Mr. Bani Tan, Regional Director of POPS Worldwide.
Mr. Bani Tan – Regional Director of POPS Worldwide
Mrs. Esther Nguyen, CEO of POPS Worldwide, said “POPS has made remarkable strides since the application launched, exemplifying AVOD’s complementary resilience amidst a growing environment of multiple subscription services. Our recent content deals have resonated well with our regional consumers and we look forward to sharing new premium content developments later this year.”
Mrs. Esther Nguyen – CEO of POPS Worldwide
Everyone can now enjoy POPS App for free by downloading the application via Android and iOS mobile devices or watch POPS content on the web at www.pops.tv. Users can also follow POPS App Thailand on these social networks for latest updates:
YouTube: POPSAppThailand
Facebook: POPS App Thailand
LINE: @POPSApp.TH
Instagram: @POPSAppThailand
TikTok: @POPSAppThailand
Twitter: @POPSAppThailand