The Head of POPS Studio is a critical leadership role responsible for the strategic direction, operational performance, and commercial growth of the Studio division. The primary objective is to serve as the lead intermediary between Japanese content providers and Southeast Asian (SEA) markets. This individual will oversee the end-to-end lifecycle of Intellectual Property (IP)—from acquisition and localization to large-scale commercialization through Licensing and Merchandising (L&M) and Social Commerce.
2. Key Responsibilities
Strategic Partnership Management
Act as the primary point of contact for Japanese content owners and production houses, fostering long-term, high-trust institutional partnerships.
Lead the negotiation of complex licensing agreements, ensuring favorable terms for regional distribution and multi-channel monetization.
Implement rigorous reporting standards to provide partners with clear visibility into IP performance and market penetration.
Intellectual Property (IP) Expansion & Commercialization
Develop and execute a comprehensive Licensing and
Merchandising framework to diversify revenue streams beyond
Adapt Japanese IPs to the cultural and commercial nuances of the Vietnam, Thailand, and Indonesia markets to maximize audience engagement.
Collaborate with the Creator Commerce division to integrate IP-driven products into the company’s retail and e-commerce ecosystems.
Standardize studio workflows to enhance production efficiency and reduce time-to-market for localized content.
Oversee the integration of advanced technologies, including Artificial Intelligence, to optimize localization costs, automate repetitive tasks, and improve data-driven decision-making.
Manage the division’s Profit and Loss (P&L), with a specific focus on achieving net profitability and optimizing the Cost of Sales (COS).
Leadership & Organizational Development
Supervise a multidisciplinary team across various regional offices, fostering a culture of accountability, professional growth, and cross-departmental collaboration.
Ensure all studio activities align with the broader corporate objective of transitioning from a content distributor to a community-centric ecosystem.
Establish robust governance frameworks to mitigate risks associated with IP infringement, legal compliance, and market volatility.
3. Experience & Qualifications:
Minimum of 10–12 years in a senior leadership capacity within the media, entertainment, or licensing industries.
Proven track record in managing Japanese IP, Licensing & Merchandising, or international co-productions.
A Master’s degree in Business Administration, International Relations, or a related field is preferred.
A profound understanding of both Japanese corporate etiquette and Southeast Asian consumer behavior.
The ability to identify long-term market trends and pivot organizational strategy accordingly.
Experience in using data analytics to drive content strategy and commercial investments.
Language Requirements:
English: Native or professional proficiency is required.
Japanese/Vietnamese: Professional proficiency in Japanese (for Vietnamese nationals) or Vietnamese/Thai (for Japanese nationals) is highly advantageous.
4. Compensation and Benefits
Executive-level salary and performance-based incentives.
Comprehensive health and wellness benefits.
Opportunities for international travel and professional representation at global industry forums.
Watching cartoons on the POPS app is the best way to relax, there’s a lot of series cartoon movies, so cool!
Bùi Kim Ngân Google Play
I could watch a lot of movies on POPS, all exclusive and quality movies only.
Vũ Văn Vũ Google Play
This app does not take too much capacity, a lot of good video, sharp image, running smoothly. Just having POPS my free time is not boring anymore.
Thùy Trang Google Play
Nice interface app, icon was arranged neatly and reasonably so it’s very easy to use. I could choose my favourite contents quickly.
Văn Kiệt Google Play
POPS has a lot of great and exclusive contents that I can not find on the others.
Trần Ngọc Google Play
This app does not take too much capacity, easy to use and a lot of good movies. I could use this app for mobile and television versions. It’s so comfortable and suitable for my parents.
Mai Thanh Tâm iOS
This app plays video smoothly, i could forward many times but video still runs easily. Whenever the network is weak, I often use POPS to watch videos, I don’t have to worry about the movie download speed anymore.
Lâm Thiên Ân iOS
POPS is one of useful app to relax, suitable for all ages. I feel excited with the fascinating comics, extreme diverse contents and the best of Anime series. I really love One Piece.
Tú Tú iOS
Going to POPS to watch movies is to ensure standard quality, always HD ratio in playing video, clear and fast loading, love it!
Dương Linh iOS
Using POPS to watch comedy shows and listen to music is the best way to enjoy your spare time. I vote 10/10 for this app.
Minh Châu iOS
Thanks POPS Kids! Now I could let my child watch the Mầm Chồi Lá show on TV.
Huyền Hoàng Thị POPS Kids
Great! My child really loves this app and beside that he could learn a lot of new lessons. My family have time to enjoy TV shows together on POPS Kids.
Quang Hồ POPS Kids
I really love this app, because there are a lot of interesting and exclusive cartoon movies.
Phạm Trung POPS Kids
This app is suitable for kids. They could both play and learn. Parents absolutely rest assured for their children to use.
Đông Lương POPS Kids
This app is so great and useful for children. I recommend you guys should download cause it’s very good for your child.
Huỳnh Mai POPS Kids
This app is good and free downloading. It’s very helpful for your child.Thanks POPS Kids!
DorisWClark POPS Kids
The best managed way for your child. I was delighted when I gave this app to my child.
1997Parsten POPS Kids
Help parents feel secure about their children’s internet activities.